For nearly fifty years WBTV (like most TV stations) had at least one local children's show on the schedule at any given time. It just made sense to capture your once and future viewers' undying loyalty while they were young, and since you had to fill all those available hours with something, kids' shows were the easiest and cheapest to produce. In those days there weren't a great many syndicated shows available, at least at prices that seemed reasonable. And, hey, we've got all these employees on the payroll anyway, so let's get the most out of them.
(Today there is an under abundance of employees on the payroll at many local stations, which have been automated and down-sized to the point that even sales calls are made by robots. It's even rumored that, at some stations, if anyone is caught being creative, not only will he be fired, but one additional staff member will be let go each week until morale has declined to an acceptable level.)
Back then there were no lack of talented people around WBTV (before and behind the cameras) to create these programs, like fred Kirby, Jim Patterson, Bill Ward, Philip Morris, Alice Walker and many others. Here are cast members from just a few of WBTV's presentations for kids (of all ages).