While WBT (a CBS owned and operated station) was advertising one of its hillbilly bands, the parent company was inventing radio news. Ed Murrow put together a group that made broadcast history and is still the standard for news reporting integrity. Read The Murrow Boys, an account of how it all came about.

Artifacts | WBT Ads from the 1940's

These appeared in Variety, called by some the "show business bible."

Click on each to display a large version you can read. You'll learn a lot about WBT and its stars of those years. If you were in promotion or sales, you'll love them.

miniatures of the ads Link to 1942 ad Link to 1943 Variety ad

These images are from actual clippings from Variety, which we purchased on eBay.